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The Bachelor of Business (Organisational Technology Management) will give you an in-depth understanding of the impact of technology, data and the skills needed to manage these to help businesses succeed.
Find out more about the Bachelor of Business parent structure.
When you study a Bachelor of Business (Organisational Technology Management) at Massey University, you will learn how technology and data is changing business practices and how you can manage this change.
There has been a huge increase in the use of ‘big data’. A recent Massey University survey showed that although managers are increasingly using data to help make decisions, they are still not using it to its full potential – as they don’t understand the economic benefits to their business.
Organisations need people with skills to understand, interpret and actively apply data insights to their business – these are the sorts of skills you will learn in this qualification.
New tools and technology are constantly changing the environment in which businesses operate. For instance, the cloud’s rapid adoption as a business tool. Or the importance placed on the huge quantity of data that is collected and how to analyse this (big data and analytics).
The way organisations use technology and data is integral to their success. This is increasingly recognised by businesses – with chief technology officers increasingly taking a seat on senior leadership teams.
The BBus (OTM) will make you a sought-after technology and data management expert. You will have the knowledge and skills for problem-solving, persuasion and presentation to help organisations understand and use new technology.
You will be taught by people with real-world experience in the business world, with in-depth knowledge of big data and how technology is trending into the future.
Our lecturers are actively researching both nationally and internationally, bringing the most relevant developments in business theory and practice to the classroom.
The Massey Business School is one of the country’s leading and largest business schools and is AACSB accredited.
Massey University’s business and management studies ranks in the top 300 (by QS (Quacquarelli Symonds) rankings). We are ranked No.1 in New Zealand and in the top 150 universities worldwide for our business administration, communication and finance programmes by ShanghaiRanking.
Our programme brings together human and organisational aspects of computer-based information systems. This is in contrast to computer science and information technology that stress the underlying technologies. If you enjoy working with people and would like to understand more about the business world the BBus (OTM) is for you.
We encourage you to study organisational technology management along with another specialisation such as accountancy, finance, geography, planning, computer science, information technology, management or statistics.
As well as your learning around technology management, you will be able to take advantage of Massey’s expertise in all areas of business, like small business and innovation, human resource management, communication and marketing. That means you will graduate with a broad knowledge of general business practice and will be prepared for management roles across business.
With eight core courses, Massey’s BBus gives you more opportunities to spend more time focusing on your areas of interest. You may want to do more courses in business. Or in the arts or sciences. If you are an international student you could study English language courses. You can work on what you know are your strengths, or fill in gaps in your knowledge and skills. You will become a graduate with a well-rounded, relevant knowledge base ready to take on the world of work!
There are a large number of scholarships available to first year and current Massey University business students including hardship and sports-related scholarships.
Our Future Leaders Scholarship is a prestigious scholarship to recognise emerging leaders enrolling in full-time business and agricommerce programmes at Massey University.
“I see my strength as being a bridge between IT and the business - drawing on my IT knowledge and communication skills…”
Massey’s flexibility with electives is great. I was going to study ecology and zoology but halfway through the first semester decided it wasn’t for me so switched to business. I was able to count my science courses as electives for the Bachelor of Business Studies.
I chose Massey as it is close to my hometown of Waipukurau plus it has a really good science department. In retrospect, I’m so glad I went to Palmerston North as the rent is much cheaper than in larger cities.
In my third year I formed good relationships with my IS lecturers, who were really helpful and you could ask them anything. We also had really small classes.
Information systems appeals as I like processes and completing tasks step by step then moving onto the next one.
I worked at Massey Kids’ Club on campus, providing after-school and holiday care to five to 12-year-olds. I was second-in-charge and the role developed my communication and management skills. Plus, it was great I didn’t have to travel to get there.
I’m on a two-year information services graduate programme at Watercare Services, which provides water and wastewater services to the Auckland region. This year I rotate among the six sections of the IT/IS department and next year I’ll be trained for a specific role. It’s really good for learning all the services within the business.
Today fast, appropriate, and reliable systems for storing and accessing information have become essential for businesses around the world.
There is a global shortage of people skilled in organisational technology and its development and salaries are amongst the highest of all graduates. The skills you learn at Massey and the qualification you’ll receive will be in demand both in New Zealand and around the world.
You will work with programmers, systems analysts and vendors to create and operate information systems for businesses, government agencies and non-profit organisations. Roles include positions such as:
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